Once could argue that point on the basis of nutritional value. Though I guess that's on you for having the wrong digestive system...
Step one of their evil plan? They're gonna heist the Meat Shaped Stone and the Jade Cabbage.
Their final goal is to carve the Scone of Stone so it looks like it's supposed to.
There were also plans to construct a device to turn the planet's food supply into rocks, which was axed due to budget cuts.
Hence why they needed the Meat Shaped Stone and the Jade Cabbage, so they could reverse engineer the ancient technology that allowed them to transmit food into rock.
What about a story about an evil marketer? No, wait, that's a normal marketing person already.
Well well well. I’m trained as a biochemical engineer and turned my career into AI engineering, working at a space company. So when Skynet launches the bioweapons of mass fuck against humans, I guess I was the supervillain after all.
[off topic]
https://en.wikipedia.org/wiki/Lexicon_(novel)
tl, dr = Evil linguists discover a way to take over the world.