Every time the driver asks me, my brain struggles to produce (the bus stop name)

Every workday I take the bus to the office. For the past 5 years I transfer at the same stop. But every time the driver asks me at its name, my brain struggles to produce. I have to force myself to remember: there's this landmark, then that one; I know that name, now what is the name of the bus stop? And then: poof, I can answer. It takes 10, maybe 20 seconds, with me stammering and blocking the doorway. It makes me feel foolish.