FIU Athletics, Pitbull Announce Unprecedented Partnership And Naming Of Football Stadium

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FIU Athletics, Pitbull Announce Unprecedented Partnership And Naming Of Football Stadium - FIU Athletics

https://fiusports.com/news/2024/8/6/general-fiu-athletics-pitbull-announce-unprecedented-partnership-and-naming-of-football-stadium.aspx

MIAMI – On Tuesday, Florida International University (FIU) Athletics announced a groundbreaking partnership with international superstar and entrepreneur Armando Christian Pérez, better known as Pitbull.

FIU Athletics, Pitbull Announce Unprecedented Partnership And Naming Of Football Stadium - FIU Athletics

From the article:

The 10-year agreement will see FIU Stadium rebranded as Pitbull Stadium, making it the world's first-ever athletics venue with an artist possessing the naming rights.

Didn't see it in the press release but my understanding is that Pitbull basically will get to use the stadium as his own concern venue as much as he likes.