Taco John's has given up its 'Taco Tuesday' trademark after a battle with Taco Bell

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https://www.npr.org/taco-tuesday-trademark-taco-johns-taco-bell

Taco Tuesday has been freed from the shackles of trademark law!

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One of my favorite bars had a framed letter on the wall from Taco John's explaining why they have to call their weekly taco special something else.

I didn’t know they had it trademarked, I just knew John’s was better than Taco Bell lol.

That's a super low bar. I haven't tried my dogs turds, but I'd still give dog turd like 20% chance of being better than most taco bell items.

Taco Bell should raise their bar then.

Taco John's should be able to pick one of the bells slogans now... Think outside the bun... run for the border... Live Mas...

It's only fair.

How is this even trademarkable? It’s like associating light tan with a lumber company. Yeah no everyone already does this, you aren’t preventing customer confusion by enforcing it, you’re just blocking competition from doing something obvious that’s part of the cultural association with the product not the brand. Like isn’t that literally how you lose a trademark?

It’s like associating light tan with a lumber company.

Wut?

It would be like "2×4 thursday"

Maybe it's phone autocorrect and it was supposed to be "leather" or something?

NBA superstar LeBron James petitioned to trademark Taco Tuesday in 2019, but was denied, and has since appeared in a Taco Bell commercial advocating for universal use of the phrase.

Ha ha ha what?

Michael Jeffrey Jordan would never

I respect them taking this approach

Taco John's is asking Taco Bell to match its $100-per-restaurant donation to the nonprofit Children of Restaurant Employees, or CORE.

I hope Taco Bell matches this since they get to save on the legal fees. This would make this good news all around. Except that apparently the trademark is still held by Gregory Hotels Inc in New Jersey, so not fully in the clear yet!

Did they forget about Taco Thursday?

They should have just trademarked the rest of the days of the week for tacos