Fellow millennials, how do you prevent your child from yearning for the mines?
OP doesn't specify, but I read the gripe as it's a branded truck that's basically an advertisement you pay to give to your kid. And it's geared towards kids exactly to expose them at a young age and make a positive association that will pay off when they grow up.
I like UPS more as a company than FedEx or Amazon because it supposedly has a decent union and actually pays their employees. But the toy itself is still an ad, and I personally don't view it any more highly than I view similar Amazon truck toys that pander to children. If it were some generic delivery truck I doubt anyone would even notice.
When I was a kid, Dad would bring home these little foam airplanes that the FedEx office in his building handed out as swag for people who used their services. I loved those things, and I'd be lying if that childhood positive association with FedEx didn't have some small effect on my preferences as an adult -- but it was free.. I think that's a bit less insidious than paying for the privilege of giving my kid merch pushing a particular brand association on them.
It's like the trades. People shat on those jobs and looked to cushy office jobs. Now trade workers are in demand and no one wants to do it. They're all jobs that keep society running.
Just think what a massive "fuck you" to the universe it is to just suddenly cut off 3.7 billion years of continuous, uninterrupted survival success, from primordial seas of predators and prey on through ice ages and meteor impacts and the crust of Earth turning inside out... you can draw a line of survivors all the way from the first carbon molecules that started sticking together without breaking on through tiny animals huddled under charred stumps to early primates defeating their enemies to refugees escaping genocides... all the way down to you, personally standing there, deciding to cut the line.
It's awful but also beautiful, like dropping an ornate, delicate vase off a 12-story building and filming it in slow motion.
Yeah, I don't understand the need to breed many people get. I think more people than we think may have worms in their brains.
Evolution: spends billions of years exclusively selecting organisms that reproduce
Lucidlethargy: "All these people having kids isn't natural, They must have brain parasites, it makes no sense other wise"
Evolution: 
It might not be as polished as Need for Speed, but it's much more exciting than the hyperspecific baking sim Need for Bread.
Need maybe, “forced to / constantly harassed to by culture / family / church “ also in the mix here
Are you one of those moron who points at a garbage man and says, "Stay in school, or you'll end up like him" all the while he's making more than you?
reminds me of one of my fave tweets:
"Garbage men and pick up artists should switch names"
No it's just a meme about child labor laws and minecraft
https://knowyourmeme.com/memes/the-children-yearn-for-the-mines
The funny thing is they'll probably never realize they were just projecting their own insecurities.
Mine would probably love this... I'd feel weird buying something branded like this one though.
Yeah the branding somehow makes it seem contrived and a bit weird doesn’t it. If the same toy were to be sold unbranded, it would have a very different vibe imo
This is true. All evolution has to do is make us want to have sex* and / or care for a baby once they’re in our arms*