Why did reddit not buy apollo?

Apollo was already a nice app so why didn't reddit just buy apollo and integrate ads into it and just keep the features that made everyone happy.

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damn thats sad. I would be willing to pay 2 dollars a month.

At some point, the apps here will be as good or better than Apollo. Give it time.

Just a few things to keep an eye out for:

memmy is in very, very, very early Beta and incorporates Apollo's gestures and scroll style. It's missing pretty much every feature. However - scrolling, voting and commenting is a breeze and there's a lot of potential.

mlem is also in very early beta and has several developers working on it. My understanding is there's a goal for a 6/30 App Store release to coincide with the 3rd Party Kill date for Reddit.

The famed RIF Developer is working on a Tildes app that federates with Lemmy. It will be available on iOS and Android.