They don't have to be consistent because they know their audience will buy it either way. "Our enemies are subhuman, but they also control all the banks and newspapers".
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For sure, it's the kind of illusion of choice capitalism excels at. There's a market for people who think Russia is a big threat and this is a mindset that the military industrial complex cultivates to get more funding, and there's a market for people who believe in western superiority. Both are useful to capitalists in their own way.
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They're just going to sweep away half of Europe, they'll stop at Vienna for some of those nice sausages and some coffee.
