Threatening Anti-Piracy Messaging Fails to Stimulate Intent to Subscribe.
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Threatening Anti-Piracy Messaging Fails to Stimulate Intent to Subscribe * TorrentFreak
https://torrentfreak.com/threatening-anti-piracy-messaging-fails-to-stimulate-intent-to-subscribe-240908/
A new study reveals how intent to sign up to a streaming platform can be affected by advert & loyalty discounts, and anti-piracy messaging.