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Elon Musk's X claims it's now a 'video-first platform' as it tries to reverse an advertiser exodus that has cost it billions in value

https://fortune.com/2024/01/09/elon-musk-x-video-first-platform/

The claim is a major departure for the service, which has long been known as a destination for posting short snippets of text.

The claim is a major departure for the service, which has long been known as a destination for posting short snippets of text.